Explore essential strategies for crafting a standout brand name, including construction methods, naming approaches, and key ...

This article first appeared on Vogue Business. Phillip Lim is stepping down as creative director of 3.1 Phillip Lim, the ...

Alabama, Auburn, Texas A&M, Marquette and more. But Matt Painter also schedules high-quality mid-major opponents, making ...

In an increasingly competitive digital world, more brands and individuals are reaping the benefits of a .pro domain name.

Ask the consumer. Listen to comments across social media modes, or include a QR code linking to feedback. I trust the person ...

Quite frankly, Apple and Samsung do consistently deliver the best all-around hardware.

Nicole Scherzinger responded to the backlash she faced after commenting on Russell Brand's "Make Jesus First Again" hat. "I ...

As luxury brands struggle to resonate with Chinese consumers, Ralph Lauren is thriving by leaning into its American heritage ...

Learn why brand value matters, how it impacts trust, loyalty, and growth, and tips to build and sustain brand success.

Starbucks released its holiday menu on Nov. 7, including a trio of cranberry orange refreshers and gingerbread cold foam.

Check out Sue Mizera's blog on branding in B2B from what values to consider to planning and some top tips for CMO's struggling with brand.

In today’s competitive landscape, branding is more than just a name, a logo, or even a mission statement. It’s the emotional ...