When it comes to Black Friday, Amazon is taking center stage. The retail giant just announced its official Black Friday sale ...

"When I think about the future of women's basketball, it's clear it's in good hands with hoopers like Kaleena," said WNBA ...

With Candace Parker at the helm, adidas demonstrates its commitment to elevating women's basketball from the ground up.

Adidas signs 16-year-old basketball sensation Kaleena Smith, marking a milestone for women’s sports under Candace Parker’s ...

Southern California teen Kaleena Smith became the first women's basketball student-athlete to sign an NIL deal with adidas.

Kaleena Smith is just 16 years old, but she is already making history. The highly regarded basketball prospect agreed to a multiyear shoe deal with Adidas ...

Adidas has signed one of its youngest female athletes yet. The German sports apparel brand on Thursday announced the signing ...

Unlike the original Gazelle model, the Gazelle Indoor (launched in 1979) features a light brown gum rubber sole designed for ...

In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% ...

Adidas is wading more into the NIL market through a new deal with women's high school basketball star Kaleena Smith.