So it seemed like the most obvious decision in the world that Fujifilm – which is not only one of the OG film camera makers, ...

Reviewing the new Fujifilm camera, the X100VI, that has has the best of digital and film cameras rolled into one ...

Fujifilm has created a dinky and decent-value video-focused alternative to its X-T30 II – the X-M5 could be one of the best ...

Fujifilm is pushing the message that for as good as our smartphone cameras might be, the X-M5 has a far larger sensor that’s capable of capturing more. At the top left of the camera is the film ...

But the triumph proved short-lived, as the film industry soon collapsed and digital cameras became a standard feature in mobile phones. To survive, Fujifilm tapped its expertise in film chemicals ...

In August, Fujifilm released a new limited-edition version of the popular Instax Mini Evo to celebrate the 90th anniversary of the company. The instant camera was very well received and pre-orders of ...

Lomography has announced an upgraded version of its Lomo’Instant Wide Camera that swaps the original’s 90mm plastic lens for ...

to that Fujifilm essential: a Film Simulation Dial that can lead you to richly colored, evocative shots with ease. I’ll be reviewing the camera in due course, but first impressions are very strong.

Fujifilm remarked it is designed for first ... which the company says highlights the beauty of the camera. The film simulation dial is located on the left shoulder of the top surface, allowing ...

As an aside, I wouldn't be the only one hoping that Fujifilm follows in Pentax's footsteps and develops an analog camera, especially as it's one of the leading producers of photographic film.

The Fujifilm X-M5 is the second camera announcement this year from the Japanese camera marker after the X-T50 which was announced in May. Both the X-T50 and X-M5 have a film simulation dial ...

The two cameras share many features ... As on the X-T50, you also get a film simulation dial for quickly switching between Fujifilm's legendary color profiles. Price-wise, and indeed for a ...